Positioning
Hemp in the
U.S. Natural Products Market
U.S. Natural Products Market
oOPPORTUNITIES
nCanada is the principal supplier of hemp seed and derivative products to the US market
ngood fit: EFA’s, protein, eco-friendly, organic
production
nprice becoming more competitive
npent up demand for hemp products – especially CA
nhemp still has ‘wow’ factor – good PR
opportunities
oRISKS
nOngoing DEA opposition
oHIA’s successful court challenge of the DEA - decision
permanently blocks
DEA regulations that attempted to ban nutritious hemp foods
nInternational competition
oHealth Canada’s 10ppm THC limit benefits Canadian
suppliers
oimported whole seed must be sterilized
ocertified organic production